Posted by Admin on November 26th, 2006 — Posted in Link Building
By Craig Rowe
Web directories provide a great way for website owners to post the links to their website and draw in traffic to their site. Some web directories require that the website owner pay them for using the directory whereas others allow the individual to list their link free of charge. For those website owners, it is not only vital to find a place to list their links but to also earn trusted links from web directories. There are a few ways to do so.
Use a More Established Web Directory
One who wishes to earn trusted links from web directories should post links on a web directory that is more established. By this it is meant that a web directory that has been around for a good five years or so may earn the website owner more trusted links than one which has just come into existence in the past couple months. Choosing an established web directory to post a website link will do wonders with regard to earning trusted links from the web directory.
Try a Paid Web Directory as Opposed to a Free Web Directory
Another way to earn more trusted links from web directories is to utilize a web directory where a fee must be paid to use it. As anyone can post on free web directories, the same does not ring true for paid web directories. This is why paid web directories may produce more trusted links than free ones would. An individual who searches a paid web directory looking for a certain type of website may feel better doing so by knowing that the website owner is serious about their site and will pay good money in order to post links on a web directory.
Consider Posting Links on a Highly Popular Web Directory
Another way to earn trusted links from a web directory is to post the link on a directory which is extremely popular with website seekers. By doing so, the website owner can make it that much more likely that trusted links will be established as more individuals will visit the web directory as opposed to one which may not be as popular.
Summary
Earning trusted links from a web directory is a great way to ensure that one will see effective website traffic due to their link being placed on the web directory. The better the web directory is, the more likely a website owner will be to earn trusted links from the directory.
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Posted by Admin on November 24th, 2006 — Posted in Link Building
by Deanna Mascle
If you have been on the internet more than 10 seconds you know what a text link is — a word, or group of words which can be clicked to direct a web surfer to another page or site on the internet which will provide information related to that word or group of words.
Text links are the foundation of the internet. Without text links, there would be no internet. Without text links, there would be no internet users. Text links make the internet “user friendly” and allow surfers to easily move from one location to another to locate the information they choose.
In spite of the facts that this advertising tool is so familiar and simple, many internet marketers overlook it when devising an advertising and marketing plan. But this is a very big mistake because text linking is one of the least expensive and yet most powerful advertising options available.
Why You Need A Text Link Strategy For Your Web Site
Why is it important to have text links spread across a network of other web sites? I can answer that in one word — traffic.
Text links equal traffic. It really is that simple.
Text links work for you three ways:
~ Direct traffic when visitors click on the key words you have selected as your “anchor text”. This is very targeted, very profitable traffic too as each visitor deliberately clicks with the intention of learning more about whatever the key words are promoting.
~ Search engine traffic when their spiders encounter the text link and key words then visit your site. This can lead to more frequent visits by the search engines and factor into search placement.
~ Back links that affect both search engine ranking for your site but also search results
Text links can provide all those benefits — which can directly translate into income from your web site — and you can often buy text links for under $10 and the link will not only promote the specific site or page you choose but also connect it with the specific key words that will benefit you the most. Even better, when you buy a text link you are locking in your price so even if it delivers a ton of traffic — you don’t have to increase your ad budget.
How Can You Get Started With Text Links?
After you have developed your site and it is ready for visitors you should work up two versions of your text link. The first will be just a few words or a short phrase that includes the key words for your target site. The second will also include a longer description that may be a sentence or two. You should be able to find a selection of text links available for either choice.
When purchasing text links it is important to work with a known quantity and that usually is made easier if you work through a reputable text link broker.
Some points to consider when buying a text link:
~ Search engine rank (Google, Alexa, etc.) and age of site
~ Traffic
~ Content, design and usability of site
~ Placement of your link and number of links on the page/site
Many inexperienced text link buyers focus solely on Google PR but that little number doesn’t really tell an accurate tale about the traffic level on a site. While you shouldn’t ignore search engine rank information, I think it is more important to pay attention to the position of the link and the relevancy of the page or site content to yours. This will deliver better results in both the short and long term.
Where can you find text links? Visit my newsletter Establish Your Epresence for some helpful hints.
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