How Many Links Do I Need to Get High Rankings?

Posted by Admin on November 15th, 2006 — Posted in Link Building

By: Halstatt Pires

If you are pursuing a search engine optimization campaign, your link popularity will become an issue. So, how many links do you need to get high rankings?

How Many Links Do I Need to Get High Rankings?

Before I go hog wild, I should probably define link popularity. The term simply refers to the number of sites that have links pointing to your precious site. At least, this is the simplest definition. Yes, it gets more complicated.

When considering link counts, one has to realize it is a subjective game. Some sites will get high rankings with only a smaller number of links while others require far more. You should use this information as a guide, not a line drawn in the sand. Okay, so what are the numbers? Typically, I shoot for 100 links reported on Google. Google only reports a small percentage of the links it finds to your site, but 100 is generally a good number to shoot for. I have sites with as low as 40 links that have top rankings and others with as many as 300 that are not as high as I like. It just depends, but 100 is a solid goal. I believe Google may have even stated as much, but it may have been a dream.

While links counts are nice, solid things to focus on, they can be misleading. Links are not created equally. Reciprocal links have low value in my opinion, to wit, 100 reciprocal links probably are not going to get you high rankings. Inbound links from articles are better, but not as great as they used to be since blogs tend to publish articles now. Still, 100 links reported by Google that are generated through articles seems to come close to doing the trick. There is, however, an even better type of inbound link.

You can get by with far fewer links if you get high quality sites to link to you. The sites needed to be highly relevant to the subject matter of your site. They also need to have high page rank counts. Finally, the older they are, the better. How do you find them? Well, who are the biggest, baddest sites in the rankings for your industry? Which sites do you see ranked in the top 10 again and again when you check your rankings? Those are the sites you want to get links from. Buy, beg, borrow and steal them if you can…err, don’t steal them, but you get my point.

When setting a goal for link popularity for search engine optimization, the number of links you need isn’t really the issue. Instead, it is the quality of links.

About the Author

Halstatt Pires is with MarketingTitan.com – providing internet marketing services.

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Increase Targeted Traffic To Your WebSite With Links

Posted by Admin on November 10th, 2006 — Posted in Link Building

By Juan Richardson

Link popularity is a factor that many search engines use when ranking web pages within their indexes. Simply put, most search engines give a ranking boost to sites that have incoming links from quality, related sites. This method of establishing importance, pioneered by the increasingly popular Google, is now used in some form by 19 of the top 20 search engines. While it is still possible to achieve high rankings for non-competitive terms without a great deal of link popularity, it is unlikely your site will rank well for very popular terms without it.

Links are a great free way to increase traffic flow to your site. Some sites get as much as 200,000 visitors a month from links. Remember, this is Free traffic. There are more benefits, as we will discuss later. First though, how do you get a link to your site?

Look for other sites that might link to yours. Ideally, the businesses that run these sites will be related to yours but will not be direct competitors. For example, if you had a site that sold supplies for swimming pools, it could be useful to your visitors if your site had a link to a swimming pool installer, and useful to his visitors to have a link back to your site. Since your offerings complement each other, neither of you are likely to lose business by exchanging links. When you have found a good number of sites, add a link to each of them from a “links” page on your own site. It is important to do this before contacting the site owners, as they are much more likely to reciprocate if they see that you have already taken the trouble to link to them.

How do you find sites to swap links with?

Going to http://www.linkpopularity.com and typing in a well-known competitor’s website is one of the best ways. Check who is linking back to him. Then contact the same sites for links to you. This saves a lot of time surfing the web for appropriate websites to link to your business. For example if you sell Herbalife products. Put http://www.herbalife.com in linkpopularity. This will give all the websites linking to Herbalife. Now contact each one of those websites for a link to your website. SIMPLE!

Increase Targeted Traffic To Your Website with our articles and guides at 1stMarketingTraffic.com

Article Source: http://EzineArticles.com/?expert=Juan_Richardson

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